“Gravity” is a one of the "Governing Rules" multimedia lectures, which present pivotal scientific concepts; the lecture series was produced by the MIT Teaching and Learning Laboratory for the Singapore University of Technology and Design. We collaborated with physicist Dr. Colin Fredericks and MIT Video Production to create the animation for “Gravity”, which is available online.


For "Gravity", we created hand-drawn illustrations in Photoshop and in Illustrator and over twelve minutes of animation in After Effects.

Written by Colin Fredericks
Art and animation by Krista Shapton
Visual effects directed by Violeta Ivanova
Produced by MIT Video Production

We especially need imagination in science. It is not all mathematics, nor all logic, but it is somewhat beauty and poetry.

- Maria Montessori